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Speeches matching topic Social Media/New Media and speakers whose last name begins with S
Showing 1 - 4 of 4 speeches.
Frank Sesno (Exclusively WSB)

Social media. Fake news. The fall of legacy media. The rise of conspiracy media. The media landscape has never been more scrambled. Reaching the public is at once infinitely easier and agonizingly harder. Where is all this taking us? What happened to facts? How much “news” is actually in the news these days? Can the media report in ways that we will find credible? Can they “make” people listen?

Frank Sesno has been a correspondent, anchor, news executive, and academic. This talk deconstructs the media, examining what journalists have become and where they’re going. Sesno asks, are we better off with the media we have or are we fighting a losing battle? How can we be an informed public when there’s so much out there that misinforms? This talk will surprise, shock, and anger you, but will ultimately give you hope that we’ll survive and adapt to the information tsunami.

During her tenure as the third chief technology officer of the United States, Megan Smith fundamentally altered the composition of the federal government. Her team collaboratively recruited top talent “rabble-rousers” from Silicon Valley and other tech sectors to address such critical issues as artificial intelligence, education and training, urban and rural poverty, data science, and economic inclusion. Smith describes how they teamed up with colleagues to employ their talents and adopt new approaches to using data, innovation, and rapid iteration in order to create a more open, collaborative, and responsive government—and explains how your company can do the same.

The key to realizing opportunity in virtually any venue is effective communication. Admiral James Stavridis provides an overview of how to create a culture that is conducive to moving a message both traditionally and non-traditionally in media, especially at the senior level. He focuses on every aspect of communication—from publishing and journalism to the emerging social networks.

Jon Steinberg knows what it takes to get a movement off the ground. After assuming the role of President and CEO of Buzzfeed in 2010, when it was just a team of 15 employees, Steinberg’s vision helped grow the company to the media powerhouse it is today, pushing Buzzfeed from the edge of the internet to its epicenter. Steinberg’s leadership helped generate $60 million in revenue, hiring over 500 new recruits in the process. He addresses the challenges and opportunities presented by the digital revolution and the disruptions to the advertising, media, and marketing worlds that have unfolded over the last decade. Touching upon the issues facing modern businesses, what it takes to retain a competitive edge, how to spot trends before they happen, and how to grow exponentially by accessing the millennial consumer, Steinberg is a great fit for small and large companies alike looking to shake up corporate culture, partnerships, marketing, content creation, and product placement with fresh ideas.

Showing 1 - 4 of 4 speeches.
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