Bert Jacobs
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Bert Jacobs

Co-Founder & CEO (Chief Executive Optimist) of Life is Good

Bert Jacobs is co-founder and CEO (Chief Executive Optimist) of Life is Good, which spreads the power of optimism through inspiring art, a passionate community and groundbreaking nonprofit work.

   
Optimism Can Take You Anywhere

Bert Jacobs and his brother John launched the Life is Good Company with $78 in their pockets selling t-shirts on the streets of Boston. Today, Life is Good is a $100-million, positive lifestyle brand sold by more than 2,000 retailers across the U.S. and Canada. Their inspiring business story and lessons on optimism and corporate social responsibility will demonstrate how focusing on the good can transform your mindset, business, and take you anywhere. Tailor your keynote to emphasize:  

  • The Power of Optimism: Discover how to live life with purpose and enjoy the ride
  • Entrepreneurship for Companies of All Sizes: Cultivate a culture of innovation and entrepreneurship
  • Positive Purpose: Integrate social mission into your business …the authentic way

Meet Bert Jacobs

Bert Jacobs is co-founder and CEO (Chief Executive Optimist) of Life is Good, which spreads the power of optimism through inspiring art, a passionate community and groundbreaking nonprofit work.

A $100 million privately held business based in Boston, MA, Life is Good® spreads positive vibes with its colorful collection of apparel and accessories. Jake, Life is good’s iconic hero with the contagious smile, teaches men, women and children that optimism is fun, healthy, and empowering.

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