 Speech Topics
NOTE: A Customized Consumer Survey - INCLUDED with your presentation
In preparation for his speech, Phil Lempert polls his online consumer panel of over 80,000 members about their attitudes on issues relevant to your products/services and industry - it is your opportunity to understand how your current and future consumers are thinking about the most critical issues facing your organization at the exact moment of his presentation.
How to Profit from Change in an Uncertain Economy
Rising prices and a downturn economy have created a major shift in buying habits and consumer attitudes. Now more than ever, profits depend on being a step ahead and anticipating how those shifts will affect your business. In this presentation Lempert outlines how your consumers are using lessons learned over the past 18 months to get on the road to recovery. Lempert also examines what's changed forever and what traits from before the downturn remain.
The Collaborative Business Experience: Social Networking & Web 3.0
All businesses are struggling to become more relevant to the new changing consumers. Savvy consumers are now subject and information experts and self-service is thriving, so the retailers who are succeeding are the ones who have gone beyond buying and selling, and instead created a community space for people to meet other people "like me." The community experience has become critical -- for browsing, shopping, connecting and engaging in the serendipity of life. It's a new world where the consumer is in command, and this presentation defines, explores and set you on the path for a successful foray into the new world of social networking.
Trend Watch: The Future of Your Business
In a unique presentation that will change the way you do business, trend expert Phil Lempert opens the door on the future and shows where the opportunities lie for serious business growth. Lempert links growth to key trends in business and demographics,
including:
- The Aging of America: The first Baby Boomers turn 65 in 2010 - what does "boomer retirement" mean for your products, your customers and your labor force?
- Technology at the Crossroads: Are you prepared to compete with savvy, informed customers?
- America's Financial Report Card: What opportunities exist for your company to provide solutions to America's new financial model?
- Micro-Advertising: How are you cutting through the clutter to compete in a digital, 24/7 downloadable and on-demand frontier?
- Social and Economical Responsibilities: Is your company green or about to wilt?
Retailing in the 21st Century
There is a new face in retailing and consumers are loving it! The "category busters," like Home Depot, Trader Joe's and Wal*Mart, have changed the retail landscape forever. Why are they successful? What retail formats are growing and which are declining? What are the next category busters to come? Are supermarkets and mass retails on the path to becoming tomorrow's dinosaurs? This presentation reviews key consumer factors that will lead your business to the next retail opportunities.
Changing Choices: The Food World
Take a walk down the aisle of any retail store these days and you'll be bombarded by tens of thousands of choices, most of which weren't even available five years ago. Consumers are searching for a beacon to help them navigate through the sea of conflicting health and wellness information as they are faced with rising levels of obesity, cancer, diabetes and heart disease. Lempert teaches you how to empower the consumer with clear and accurate marketing and advertising programs that can empower the shopper and lead them to your brand. This presentation includes a review of products and services that have been successful as well as a preview of the new "choices."
About Phil Lempert
» Meet Phil Lempert
An expert analyst on consumer behavior, new products and the changing retail landscape, “Supermarket Guru” Phil Lempert offers critical lessons in how to appeal to the new consumer, helping leaders across industries understand shifts and capture opportunities before they become mainstream trends.
Phil Lempert’s uncanny ability to understand the mind of the consumer and identify future trends is mission-critical knowledge for leaders in any organization. Using his expert analysis of consumer behavior, Lempert offers audiences a roadmap to hidden opportunities in presentations that are custom-tailored to each audience. His preparation includes polling the 1.2 million monthly visitors to his website on questions related the industry, service or product he’s discussing. He delivers those findings and connects the dots to provide valuable insights. As one of America’s leading consumer analysts, Lempert appears regularly in the media: He is the food trends editor and a correspondent for NBC’s Today; offers weekly product reviews on ABC News Now; is host and executive producer of PBS’ Food Sense (premiering fall 2010); and has been featured in many print publications, including The New York Times, The Wall Street Journal, Forbes and Newsweek. A new media pioneer, his SupermarketGuru.com website is now one of the Internet’s leading food and health resources, reaching more than 9 million people each year. In January 2010, he launched Koodies.net, a social network for kid “foodies” and their parents. Lempert’s uncanny ability to grasp and articulate future trends, coupled with his ability to customize his presentations helps audiences gain a foothold on the future and leave with valuable knowledge they can immediately use.
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